Welcome to Huxley’s Brave New World.
“If you are going to control any population for any length of time, you must have some measure of consent. It’s exceedingly difficult to see how pure terrorism can function indefinitely. It can function for a fairly long time. But, I think sooner or later you have to bring in an element of persuasion, an element of getting people to consent to what is happening to them. Well, it seems to me that the nature of the ultimate revolution with which we are now faced is precisely this: that we are in process of developing a whole series of techniques which will enable the controlling oligarchy, who have always existed, and presumably always will exist, to get people actually to love their servitude. This seems to me the ultimate in malevolent revolutions, shall we say. And this is the problem which has interested me for many years, and about which I wrote thirty years ago a fable, Brave New World, which is essentially the account of a society making use of all the devices at that time available, and some of the devices which I imagined to be possible, making use of them in order to first of all to standardize the population– to iron out inconvenient human differences– to create so to say, mass produced models of human beings arranged in some kind of a scientific caste system. Since then, I have continued to be extremely interested in this problem, and I have noticed with increasing dismay that a number of the predictions which were purely fantastic when I made them thirty years ago have come true or seem in process of coming true. A number of techniques about which I talked seem to be here already, and that there seems to be a general movement in the direction of this kind of ultimate revolution, this method of control, by which people can be made to enjoy a state of affairs which by any decent standard they ought not to enjoy.”
~ Aldous Huxley, in the 1960’s